Spring Day at Blue Planet Design

25 October 2011
Posted in Blog - News

Every year, to celebrate Spring – our little design and branding HQ comes alive with great ideas! Not related to advertising per se – but rather how to advertise our collective love of Spring.

We’ve got a slogan here – Advertising is the most fun you can have with your clothes on. For the most part, we held this to be true – but then we never knew how fun just getting out of your clothes was.

The theme was pink, and true tao form (we’re a marketing agency after all) there was an incentive for the person sporting the best, craziest, identity. Needless to say, the risqué outfits provided quality entertainment to all and sundry.

We take our hats off to our creative designer, who in the name of Spring (and possibly clinical insanity) decided to attend our boardroom meeting in nothing but his birthday suit.

So, if you’re ever to walk into our quaint little agency – please don’t mind the strippers and flamingo’s – it’s all part of the creative process.

Roman’s Pizza – Franchisee Meeting 20/11/2011

21 October 2011
Posted in Blog - News

So, that time has come once again when Blue Planet Design leaves behind the advertising and design monkeys at the studio to come to Romans’ franchisee meeting.

Its par for the course for Romans’ marketing and advertising to receive mixed reviews from industry critics, designers, advertisers and general haters. While we as an agency agree that our work for Roman’s Pizza could improve – the proof, as we like to say – is in the pizza.

Romans Pizza has grown 18% in the last year, well above the industry standard of 7%. Roman’s Pizza has also launched a string of new stores which are now thriving.

We got the graphic designers to draw up a new logo for Roman’s Pizza – and it has been received well across the group. The old logo needed a change – and it was the catalyst for a string of improvements and innovations being implemented throughout the group.

As it comes up to the Festive season – we’ve teamed up with Ola Magnum to kick off a new marketing campaign.

So, take a look at: http://www.romanspizza.co.za/videos to see our previous December campaign and see what might be in store for you.